Full scenario analysis

Marketplace Profit Analyzer

Model monthly marketplace sales with your own fees, commission, ad spend, failed orders, and operating costs.

Scenario inputs

Replace the example values with current numbers from your seller dashboard.

Platform label

Listed selling price

Gross orders per month

Product cost / completed order

Shipping subsidy / order

Packaging / order

Other cost / order

Marketplace fee

Payment / transaction fee

Affiliate commission

Seller-funded discount

Monthly ad spend

Failed-order rate

Loss per failed order

Target profit margin

Analysis result

Review profitability first, then use the break-even metrics for pricing and ads.

Estimated monthly net profit

Rp 1.540.000

95 completed orders at a 16.2% margin.

Monthly revenue

Rp 9.500.000

Total cost

Rp 7.960.000

Profit / order

Rp 16.211

Profit margin

16.2%

Break-even selling price

Rp 80.702

Price for 20% margin

Rp 105.921

Maximum break-even ad spend

Rp 2.040.000

Actual / break-even ROAS

19.00x / 4.66x

Percentage fees

Rp 1.520.000

Failed-order loss

Rp 50.000

What this tool includes

Completed orders, failed orders, percentage fees, operating costs, monthly ads, break-even price, target price, and ROAS.

Use your current marketplace rates

Marketplace fees can change by category, campaign, and seller program. The default values are examples only.

Read the calculation methodology →