Reverse pricing calculator

Marketplace Selling Price Calculator

Calculate the minimum listed price needed after product costs, marketplace fees, affiliate commission, discounts, and your profit target.

Enter the cost structure

Use your real per-order costs and current marketplace rates.

Product cost

Shipping subsidy

Packaging

Advertising cost / order

Other cost / order

Marketplace fee

Affiliate commission

Seller-funded discount

Choose your target

Target profit margin

Round price up to

The result is rounded upward so your selected target is not lost through rounding.

Minimum listed price

Rp 104.000

Estimated profit

Rp 21.400

Resulting margin

20.6%

Price before rounding

Rp 103.077

Fixed cost / order

Rp 67.000

Percentage fees

Rp 15.600

Fee + discount burden

Rp 15.600

Percentage-based fees make simple markups unreliable. Reverse pricing calculates the price required after deductions.

After calculating a price, test it against order volume, failed orders, and monthly ad spend.